Monday, December 31, 2012

Retail boss says change coming for Christchurch - Stuff

The woman who has led prominent Christchurch department store Ballantynes through the city's earthquakes says the "momentum of change" is starting to sweep across the quake-hit city.

Ballantynes managing director Mary Devine has been made an Officer of the New Zealand Order of Merit (ONZM) for services to business.

Devine was appointed to her Ballantynes role shortly before the February 2011 earthquake, becoming the first female and the first non-family managing director since 1938.

She served as the chief executive of retailer EziBuy before taking on the job, and has been on the Canterbury Business Leaders Group executive.

Devine also served as a board member of New Zealand Global Women, and played a key role in developing the organisation's women in leadership programme.

Devine said she was "surprised and humbled" when notified of the honour.

"I was shocked: I had to read it [the letter] a couple of times actually to check that it was true."

She had faced "major challenges" since starting at Ballantynes.

She rated getting the department store ready for trading after the earthquake one of her career highlights.

"It's been all hands on deck from day one, and I'm very proud of the great work that the team has done."

The Re:Start container mall, made up of small shipping container shops around Ballantynes, had also been a major success.

Devine said the mall's success could provide a blueprint for the future of the retail precinct.

"It's something that was achieved in a very unique way, and it's very innovative on a global scale."

She had enjoyed her work with NZ Global Women, and felt the group had helped to increase the number of women leaders while drawing attention to the issue of gender representation.

"We have a strong voice at the table now, especially on the issue of diversity on boards."

Devine said 2013 would be "an exciting year" for Ballantynes and the city as rebuilding plans gathered pace and the future shape of the city started to take hold.

"We've done a lot of hard yards, but we can definitely feel the momentum of change," she said.

- ? Fairfax NZ News

Source: http://www.stuff.co.nz/national/new-year-honours-2013/8130502/Retail-boss-says-change-coming-for-Christchurch

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Sunday, December 30, 2012

More French troops go to Central African Republic

BANGUI, Central African Republic ?

As rebels advance in Central African Republic, France has deployed an additional 180 troops to protect its interests.

The French reinforcements arrived Sunday from nearby Gabon, bringing the total French military force in the capital, Bangui, to nearly 600, Col. Thierry Burkhard told The Associated Press Sunday. The troops are to protect French residents in the capital, which many fear will be attacked by the rebels.

As fears mounted that the rebels would attack Bangui, a city of 600,000, President Francois Bozize imposed a curfew from 7 p.m. until 5 a.m.

Bozize earlier appealed to France for help against the rebels, but French President Francois Hollande's government said it would only protect French interests and would not prop up the Bangui government.

The African Union is attempting to set up negotiations in Gabon between the Bozize government and the rebels.

The rebel forces have seized at least 10 cities across the sparsely populated north of the country. Residents in the capital now fear the insurgents could attack at any time, despite assurances by rebel leaders that they are willing to engage in dialogue instead of attacking Bangui.

On Saturday the rebels seized the city of Sibut, 185 kilometers (114 miles) from Bangui.

Sibut, a key transportation hub, fell without a shot being fired because the Central African Republic army and forces from neighboring Chad had pulled back to Damara, 75 kilometers (46 miles) from Bangui on Friday, said Minister of Territorial Administration Josie Binoua.

Neighboring African countries have agreed to send more forces to support the Bozize government.

Representatives from the 10-nation Economic Community of Central African States, or ECCAS, agreed at a meeting in Gabon Friday to send forces to CAR, but did not did not specify how many troops would be sent or how quickly the military assistance would arrive.

The ECCAS states, with more than 500 soldiers via their regional peacekeeping force in Central Africa, over the weekend warned the rebels to halt their advances.

"ECCAS forces are on high alert, and the city of Damara is the limit not to cross," said Antonio Di Garcia, the ECCAS representative in Bangui. He urged the government forces and the rebels to hold to their current positions and to begin dialogue.?? ?? ?? ?? ?? ?? ?? ?? ?? ?? ?? ?? 

?? The ongoing instability prompted the United States to evacuate about 40 people, including the U.S. ambassador, from Bangui on an U.S. Air Force plane bound for Kenya, said U.S. officials who insisted on anonymity because they weren't authorized to discuss the operation.

The United States has special forces troops in the country who are assisting in the hunt for Joseph Kony, the fugitive rebel leader of another rebel group known as the Lord's Resistance Army. The U.S. special forces remain in the country, the U.S. military's Africa Command said from its headquarters in Stuttgart, Germany.

The evacuation of the U.S. diplomats came after criticism of how the U.S. handled diplomatic security before and during the attack on its consulate in Benghazi, Libya, on Sept. 11. The ambassador and three other Americans were killed in that attack.

French diplomats have remained in Bangui despite a violent demonstration outside its embassy last week. Dozens of protesters, angry at France's lack of help against rebel forces, threw rocks at the French Embassy in Bangui and stole a French flag.

This landlocked nation of 4.4 million people has suffered decades of army revolts, coups and rebellions since gaining independence in 1960 and remains one of the poorest countries in the world. The current president himself came to power nearly a decade ago in the wake of a rebellion in this resource-rich yet deeply poor country.

Bozize's government earlier reached out to longtime ally Chad, which pledged to send 2,000 troops to bolster Central African Republic's own forces.

The rebels behind the most recent instability signed a 2007 peace accord allowing them to join the regular army, but insurgent leaders say the deal wasn't fully implemented.

The rebels say they are fighting because of their "thirst for justice, for peace, for security and for economic development of the people of Central African Republic." The rebels also are demanding that the government make payments to ex-combatants.

Despite Central African Republic's wealth of gold, diamonds, timber and uranium, the government remains perpetually cash-strapped.

The United Nations Security Council condemned the violence and reiterated its demand that the armed groups "immediately cease hostilities, withdraw from captured cities and cease any further advance towards the city of Bangui."

---

Associated Press Writer Greg Keller contributed to this piece from Paris.

Source: http://seattletimes.com/html/nationworld/2020019029_apafcentralafricanrepublicrebeladvance.html?syndication=rss

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ZerOne Hosting Announces Availability of SSD Storage for Windows VPS Hosting Services

Leading provider of hosting services, ZerOne Hosting, has launched its Windows VPS hosting services with SSD storage options. New and existing customers can now choose the newest storage medium for their Windows VPS hosting plans with Advanced Data Restore.?

SSD storage provides extremely high disk transfer speeds and IOPS compared to traditional HDD storage. At up to 144 times faster (compare 77000 IOPS to 533 IOPS of typical 15K SAS disks), SSD storage is essential for high traffic websites and database-intensive applications. It allows for optimal performance of Windows VPS with no disk subsystem bottlenecks, no matter how heavy the workload.

An important addition to ZerOne Hosting?s service options, SSD storage enhances ZerOne?s world-class speed, flexibility, and reliability that it provides to its VPS clients. All ZerOne Hosting Windows VPS systems are based on Hyper-V, known to be the best platform for Microsoft workload virtualization with total virtual machine isolation so that each Windows VPS is 100% independent from VPSs residing on the same physical host.

ZerOne combines Microsoft System Center Data Protection Manager with Hyper-V to offer on-demand restores of data, and every VPS includes disaster recovery backups with thirty-day retention periods. Microsoft Forefront Endpoint Protection Anti-Virus provides for enterprise antivirus protection on all Windows VPS hosting plans from ZerOne Hosting.

Aggregating all of the features offered by ZerOne Hosting to its Windows VPS customers with the SSD storage option make ZerOne a viable contender as the most complete and dependable provider of Windows VPS hosting services worldwide.

About ZerOne Hosting

Based in London with offices in Connecticut and data centers in Dallas, Texas, ZerOne Hosting is a leading provider of Windows VPS Hosting, Shared Web Hosting, SharePoint Hosting, and Hosted Exchange services. Windows VPS Hosting plans from ZerOne start at $21.95 per month for Essentials, on up to $159.95 for Workgroup, all of which now include SSD storage with no extra fees or add-ons required. All SharePoint hosting plans from ZerOne are based on dedicated virtual servers and range in price from $44.95 to $164.95 per month. SSD space is also offered on ZerOne shared web hosting plans that start at $9.95 per month.

Source: http://feedproxy.google.com/~r/thewebhostinghero/~3/6VEIjPo1Hc4/zerone-hosting-announces-availability-of-ssd-storage-for-windows-vps-hosting-services.html

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Senate leaders still have no fiscal cliff deal, time running out: senior aide

CHICAGO (Reuters) - The FBI is still searching for one of two convicted bank robbers who escaped last week from a high-rise jail in downtown Chicago by lowering themselves on a makeshift rope nearly 20 stories to the street. Kenneth Conley, 38, and his cellmate, Joseph Jose Banks, 37, escaped from the Metropolitan Correctional Center early on the morning of December 18. The pair apparently broke a window in the cell they shared, squeezed through the opening and lowered themselves to the street. They then hailed a cab to make their getaway. ...

Source: http://news.yahoo.com/senate-leaders-still-no-fiscal-cliff-deal-time-182946677--business.html

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Saturday, December 29, 2012

China requires Internet users to register names

A man uses a computer at an internet cafe in central Beijing, China, Friday, Dec. 28, 2012. China's new communist leaders are increasing already tight controls on Internet use and electronic publishing following a spate of embarrassing online reports about official abuses. (AP Photo/Alexander F. Yuan)

A man uses a computer at an internet cafe in central Beijing, China, Friday, Dec. 28, 2012. China's new communist leaders are increasing already tight controls on Internet use and electronic publishing following a spate of embarrassing online reports about official abuses. (AP Photo/Alexander F. Yuan)

A man uses a computer at an internet cafe in central Beijing, China, Friday, Dec. 28, 2012. China's new communist leaders are increasing already tight controls on Internet use and electronic publishing following a spate of embarrassing online reports about official abuses. (AP Photo/Alexander F. Yuan)

(AP) ? China's government tightened Internet controls Friday with approval of a law that requires users to register their names after a flood of online complaints about official abuses rattled Communist Party leaders.

Authorities say the law will strengthen protections for personal information. But it also is likely to curtail the Internet's status as a forum to complain about the government or publicize corruption.

"Their intention is very clear: It is to take back that bit of space for public opinion, that freedom of speech hundreds of millions of Chinese Internet users have strived for," said Murong Xuecun, a prominent Chinese writer.

The rules approved by China's national legislature highlight the chronic tension between the ruling Communist Party's desire to reap technology's benefits and its insistence on controlling information.

Beijing encourages Web use for business and education but tries to block material deemed subversive or obscene. It has steadily stepped up censorship, especially after social media played a role in protests that brought down governments in Egypt and Tunisia.

The latest measure requires users to provide their real names and other identifying information when they register with access providers or post information publicly.

"This is needed for the healthy development of the Internet," said Li Fei, deputy director of the legislature's Legal Work Committee, at a news conference.

Li rejected complaints that the public will be deprived of a forum that has been used to expose misconduct.

"The country's constitution protects citizens' rights in supervising and criticizing the state and government officials' behavior," Li said.

The measure comes amid reports that Beijing might be disrupting use of software that allows Web surfers to see sites abroad that are blocked by its extensive filters.

At the same time, regulators have proposed rules that would bar foreign companies from distributing books, news, music and other material online in China.

The government has given no indication how it will deal with the technical challenge of registering the more than 500 million Chinese who use the Internet.

Microblog operators, two of which say they have more than 300 million users each, were ordered last year to confirm the identities of users but acknowledge they have yet to complete that task.

The main ruling party newspaper, People's Daily, has called weeks for tighter Internet controls, saying rumors spread online have harmed the public.

The secretive ruling party is uneasy about the public's eagerness to discuss politics and sensitive issues online despite threats of punishment.

In March, authorities scrambled to squelch online rumors about a possible coup amid a political crisis that led to the downfall of a prominent party figure, Bo Xilai, ahead of the party's fall leadership transition. A dozen websites were closed and six people detained.

This week, 70 prominent Chinese scholars and lawyers circulated an online petition this week appealing for free speech, independent courts and for the ruling party to encourage private enterprise.

Communist leaders who see the Internet as a promising source of economic growth were slow to enforce the same level of control they impose on movies, books and other media, apparently for fear of hurting e-commerce and other fledgling online businesses.

Until recently, Web surfers could post anonymous comments online or on microblogs.

That gave ordinary Chinese a unique opportunity to express themselves to a public audience in a society where newspapers, television and other media all are state-controlled. Some of the most popular microbloggers have millions of readers.

It also made the Internet a clearinghouse for accusations of official misconduct.

A local party official in China's southwest was fired in November after scenes from a videotape of him having sex with a young woman spread quickly on websites.

Web surfers can circumvent filters by using virtual private networks ? encryption software that is used by companies for financial data and other sensitive information. But VPN users say disruptions began in 2011 and are increasing, suggesting regulators are trying to block encrypted traffic.

___

AP researcher Flora Ji contributed.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/f70471f764144b2fab526d39972d37b3/Article_2012-12-28-China-Internet%20Controls/id-87e426b0e8bb42e7955bf609c9235e3a

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How Ronald Reagan kept Queen Elizabeth II waiting

LONDON - Few people keep Queen Elizabeth II waiting, especially when she has issued a personal invitation, but President Ronald Reagan managed to do so in 1982 without causing any lasting damage.

It happened in 1982, when the Reagan White House failed to reply in a timely way to a personal invitation from the queen for the president and his wife Nancy to stay with her at Windsor Castle during a planned visit to England.

Formerly Confidential papers made public Friday reveal there were raised eyebrows, and bruised feelings, when Reagan did not answer the sort of invite that usually commands a prompt reply the world over. The queen's invitation was left to languish for weeks ? something the British believe is simply Not Done.

"It is really for the president to respond to her invitation, which he has not done personally, something that I have pointed out several times here," writes Nicholas Henderson, Britain's ambassador to Washington, in a memo to the British Foreign Office. "As you know those surrounding the president are not deliberately rude: It is simply that they are not well-organized and do not have experience of this sort of thing."

The misunderstanding was eventually cleared up ? and Reagan even found the time to go horseback riding with the queen.

A former Reagan official today offers one possible explanation for the delay replying: Nancy Reagan's need to consult an astrologer.

"You have to remember that Mrs. Reagan was very strict about his schedule, and she would consult her astrologer to see if this was the right time to travel," William F. Sittman, a special assistant to Reagan who was involved in planning the trip, told The Associated Press. "Sometimes she would back up departures."

The tiff over the tardy reply is but one revelation contained in nearly 500 pages of newly released documents relating to the Reagan visit being made public Friday by Britain's National Archives. The dossier shows the British government ? led by Prime Minister Margaret Thatcher ? to be extraordinarily interested in pleasing the relatively new president on his two-day visit.

British leaders also fretted that perennial cross-Channel rivals might triumph in the tug-of-war for presidential face time in a visit that had to be sandwiched between two summits on the European mainland. They feared the president might cancel, either because of time pressure or a reluctance to offend other European leaders who wanted meetings with Reagan.

The dossier is filled with serious political concerns ? how to maximize Britain's influence on U.S. policy? ? and lighter matters, including what gift to give the Reagans (they decided on a carriage clock), and what type of horse and saddle Reagan would most enjoy for his ride with the queen.

At one point, the president's men pose a fashion question on his behalf: Just what should the president wear to go riding with the queen?

The answer: Something smart, but casual, of course. Riding boots, breeches and a turtleneck sweater would do fine ? no need for formal riding attire.

The papers show that top Reagan adviser Michael Deaver had a way of annoying his British counterparts with last-minute changes and requests, and also surprised them with some of his objectives. Deaver, remembered as a shrewd image-builder, said he wanted Reagan to be photographed outside of formal venues, so he wouldn't be seen "exclusively in white tie" at palace functions, even suggesting that Reagan go to a village pub to soak up the atmosphere

The documents make clear that Europe's leaders were desperate for Reagan's attention at a time of high Cold War tensions. A memo from U.K. Cabinet Secretary Robert Armstrong on Feb. 5 expresses concern that a gala, summit-closing dinner at the palace of Versailles outside Paris could delay Reagan's arrival in London. But he warns against pressuring the Reagan entourage to skip the meal at Versailles' Hall of Mirrors because "that would not please the President of the French Republic."

Reagan's aides also worried the British by suggesting the president might have to skip the stop in London because accepting it might anger the Germans, who had offered a similar invitation. The Americans express concern about "the German problem" ? the prospect that if the president visited London he might also have to add a stop in Germany, as well.

But feelings are smoothed when the Americans assure the British contingent that the Germans are not America's top priority.

"Eagleburger emphasized how much the president himself wanted to go to London," stresses one confidential memo from the British ambassador, referring to senior U.S. diplomat Lawrence Eagleburger. "There should be no doubt about that. Eagleburger also said that at the moment the Germans were not America's favourite allies."

There are confidential memos back and forth about whether the London stopover should be officially called a "state visit" ? the White House is reluctant to use that phrase for fear of offending the Italians, since a visit to Rome was not designated a state visit.

The prospect of a chance to relax from international summitry with a bit of horseback riding with the queen seems to have helped carry the day for the Brits. Asked for the president's favourite type of horse, British planners are told simply that he wants a thoroughbred. He ended up riding Centennial, one of the queen's favourites, and wearing a perfectly fitted sports jacket above his sweater, going for an old-time Hollywood look he carried off with ease.

Much of the actual visit was devoted to pomp and pageantry, or to relaxation, but Reagan did make one speech of consequence. He became the first American president to address a meeting of both houses of Parliament and used the occasion to trumpet his distaste for the Soviet Union, calling it an economic catastrophe.

He said Marxism-Leninism would be left on the ash heap of history ? a prediction that would come to pass in the following decade.

Source: http://news.yahoo.com/keep-queen-elizabeth-ii-waiting-ronald-reagan-got-160018264.html

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Chevy Camaro production to move to US

Chevy Camaro?production is moving out of the Oshawa Car Assembly plant in Canada and into the Lansing Grand River Assembly Plant in Michigan, Ireson writes.

By Nelson Ireson,?Guest blogger / December 29, 2012

In this June 2011 file photo, a worker checks the paint on a Camaro at the GM factory in Oshawa, Ontario. General Motors says it will move production of the Camaro from its Oshawa operation in Ontario to a plant in Michigan.

Frank Gunn/The Canadian Press/AP/File

Enlarge

You might think the Chevy Camaro is one of the ultimate expressions of American motoring muscle--and you'd be correct, except for the fact that it has been built in Canada since its 2009 return to production.

Skip to next paragraph MotorAuthority

This website offers the?best car news, photos, spy shots, and auto-show coverage. Click here?for car news?from around the world ? and around the clock.

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That won't be the case with the sixth-generation Camaro, however, as production is moving out of the Oshawa?Car?Assembly plant in Canada and into the Lansing Grand River Assembly Plant in Michigan.

Reasons for the move, according to?Chevrolet, are improved production efficiencies and lower capital investment, as the Camaro is the only?rear-wheel drivevehicle currently built at Oshawa. The Lansing plant also builds the ATS and CTS, so adding the Camaro to it "consolidates the RWD assembly with the?Cadillac CTS?and ATS."

Except, of course, for the rear-wheel drive Corvette built in Bowling?Green, and the company's various?pickups, SUVs, and the upcoming SS, built at other GM plants. Might the "consolidation" GM is speaking of then refer not just to its?rear-driveofferings, but to?the Alpha platform?the next Camaro is expected to be based on??

Friday, December 28, 2012

Enable a Hidden Topographical Layer in Google Maps on Jailbroken iPhones

Enable a Hidden Topographical Layer in Google Maps on Jailbroken iPhonesiOS (jailbroken): Google's new Maps app for iOS is pretty great, but it has one hidden feature that makes it even better. Here's how to enable hidden topographical maps on your jailbroken iPhone.

This tweak was discovered by iOS developer Ryan Petrich, so you'll need to enable his repository to install the tweak. Just open up Cydia and head to Manage > Sources, then add http://rpetri.ch/repo/ as a new source. After refreshing Cydia, you should be able to find it by searching for "Topography for Google Maps" in Cydia.

Once enabled, open up Google Maps and open the drawer on the right. You should see a new "Topography" option at the bottom, which gives you a more Google Earth-eque view. We aren't sure why Google left this disabled, but we assume there may still be a few bugs with it, so use at your own risk.

So Google's new Maps app has a hidden topography mode? | @rpetrich via Cult of Mac

Source: http://feeds.gawker.com/~r/lifehacker/full/~3/V0kyulz3FkM/enable-a-hidden-topographical-layer-in-google-maps-on-jailbroken-iphones

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Dear 2013: A Word About My Marketing. . . - Small Business ...

Dear 2013,

2012 was just fine, but I really need 2013 to be better than just fine. So here?s what you can expect from me, in no particular order:

I?m going to be in a hurry. So it needs to be okay that we fail, and fail often. But no worries, we?ll fail small, and each time we?ll pick ourselves up, take a look at what worked and what didn?t, make adjustments and keep going.

So just relax 2013, and know that I?ll never bet the farm and with each step we take we?ll be one step closer to making 2013 the best year ever.

I?m going to be trying new things. ?Calm down, just because something?s new doesn?t mean it?s risky or coming from ?left-field?. It just means we haven?t tried it before. So take a chill pill 2013!!

I?m going to be doing a lot of thinking this year, too. I know, I know. That may be a bit scary for you (it is for me!). I?m going to be paying attention to what a lot of other companies are doing. Companies that have no obvious connection with what we do. But I?m going to do it to learn, because even though we?re not Apple or Google or Amazon or that innovative manufacturer in Indiana, I can learn something from what they do and how they think. So 2013, if I choose to read each morning before I look at my email, or take a walk at lunch, don?t worry, I won?t have lost my mind, I?ll simply be using it more than usual.

And finally 2013, I?m strangely comfortable not needing to know exactly what will happen in month nine or month 11 of a business plan. I?m okay putting one foot in front of the next with the confidence I?ll know what adjustments to make to continue down the path to success ? I?ll know what feels right and what feels wrong. You?re right, this is different than the 2012 me. But understand, I feel really great about 2013 because the Mayans, in all their amazing wisdom and ability to build fantastic civilizations in the jungle, were wrong. So I sort of feel like 2013 is a gift, and I?m going to take full advantage. ?Or, maybe it?s because I?ve competed in this increasingly digital world long enough to know as fast as things change, a one-foot-in-front-of-the-next strategy makes sense. ?Thinking I can control things 12 months out, does not.

Come on along, it?s going to be a great ride! ?Here. ?We. ?Go!

Source: http://www.smallbusinessmarketingconsultant.com/dear-2013-a-word-about-my-marketing.html

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So you find certain words annoying? Whatever

NEW YORK (Reuters) - "You know," "whatever" is a really annoying term -- "like" "you know." We're "just sayin'."

When it comes to the most annoying words or phrases used in conversation, those four top the list in 2012, according to the annual Marist Poll.

"Whatever" headed the list, cited by 32 percent of adults, and next came "like," which 21 percent didn't like.

Runners-up included "Twitterverse" and "gotcha'."

The results mirrored last year's survey when "whatever" topped the annoying words list for a third straight year. But "seriously," named by 7 percent last year, dropped off the list entirely - really.

Marist questioned 1,246 adults in a U.S. nationwide, telephone survey.

Results showed differences by age and regions, with people younger than 45 or in the Northeast especially annoyed by "like," while "you know" offended more of the 45-and-over set.

Men and women gave similar responses overall, but whites were twice as likely as non-whites to find "you know" irritating. And people under 45 were more than twice as likely as those over 45 to be put off by "just sayin.'"

(Reporting by Chris Michaud; editing by Patricia Reaney and Kenneth Barry)

Source: http://news.yahoo.com/certain-words-annoying-whatever-184510720.html

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Thursday, December 27, 2012

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AP IMPACT: Ordinary folks losing faith in stocks

NEW YORK (AP) ? Andrew Neitlich is the last person you'd expect to be rattled by the stock market.

He once worked as a financial analyst picking stocks for a mutual fund. He has huddled with dozens of CEOs in his current career as an executive coach. During the dot-com crash 12 years ago, he kept his wits and did not sell.

But he's selling now.

"You have to trust your government. You have to trust other governments. You have to trust Wall Street," says Neitlich, 47. "And I don't trust any of these."

Defying decades of investment history, ordinary Americans are selling stocks for a fifth year in a row. The selling has not let up despite unprecedented measures by the Federal Reserve to persuade people to buy and the come-hither allure of a levitating market. Stock prices have doubled from March 2009, their low point during the Great Recession.

It's the first time ordinary folks have sold during a sustained bull market since relevant records were first kept during World War II, an examination by The Associated Press has found. The AP analyzed money flowing into and out of stock funds of all kinds, including relatively new exchange-traded funds, which investors like because of their low fees.

"People don't trust the market anymore," says financial historian Charles Geisst of Manhattan College. He says a "crisis of confidence" similar to one after the Crash of 1929 will keep people away from stocks for a generation or more.

The implications for the economy and living standards are unclear but potentially big. If the pullback continues, some experts say, it could lead to lower spending by companies, slower U.S. economic growth and perhaps lower gains for those who remain in the market.

Since they started selling in April 2007, eight months before the start of the Great Recession, individual investors have pulled at least $380 billion from U.S. stock funds, a category that includes both mutual funds and exchange-traded funds, according to estimates by the AP. That is the equivalent of all the money they put into the market in the previous five years.

Instead of stocks, they're putting money into bonds because those are widely perceived as safer investments. Individuals have put more than $1 trillion into bond mutual funds alone since April 2007, according to the Investment Company Institute, a trade group representing investment funds.

Selling stocks during either a downturn or a recovery is unusual. Americans almost always buy more than they sell during both periods.

Since World War II, nine recessions besides the Great Recession have been followed by recoveries lasting at least three years. According to data from the Investment Company Institute, individual investors sold during and after only one of those previous downturns ? the one from November 1973 through March 1975. And back then a scary stock drop around the start of the recovery's third year, 1977, gave people ample reason to get out of the market.

The unusual pullback this time has spread to other big investors ? public and private pension funds, investment brokerages and state and local governments. These groups have sold a total of $861 billion more than they have bought since April 2007, according to the Federal Reserve.

Even foreigners, big purchasers in recent years, are selling now ? $16 billion in the 12 months through September.

As these groups have sold, much of the stock buying has fallen to companies. They've bought $656 billion more than they have sold since April 2007. Companies are mostly buying back their own stock.

On Wall Street, the investor revolt has largely been dismissed as temporary. But doubts are creeping in.

A Citigroup research report sent to customers concludes that the "cult of equities" that fueled buying in the past has little chance of coming back soon. Investor blogs speculate about the "death of equities," a line from a famous BusinessWeek cover story in 1979, another time many people had seemingly given up on stocks. Financial analysts lament how the retreat by Main Street has left daily stock trading at low levels.

The investor retreat may have already hurt the fragile economic recovery.

The number of shares traded each day has fallen 40 percent from before the recession to a 12-year low, according to the New York Stock Exchange. That's cut into earnings of investment banks and online brokers, which earn fees helping others trade stocks. Initial public offerings, another source of Wall Street profits, are happening at one-third the rate before the recession.

And old assumptions about stocks are being tested. One investing gospel is that because stocks generally rise in price, companies don't need to raise their quarterly cash dividends much to attract buyers. But companies are increasing them lately.

Dividends in the S&P 500 rose 11 percent in the 12 months through September, and the number of companies choosing to raise them is the highest in at least 20 years, according to FactSet, a financial data provider. Stocks now throw off more cash in dividends than U.S. government bonds do in interest.

Many on Wall Street think this is an unnatural state that cannot last. After all, people tend to buy stocks because they expect them to rise in price, not because of the dividend. But for much of the history of U.S. stock trading, stocks were considered too risky to be regarded as little more than vehicles for generating dividends. In every year from 1871 through 1958, stocks yielded more in dividends than U.S. bonds did in interest, according to data from Yale economist Robert Shiller ? exactly what is happening now.

So maybe that's normal, and the past five decades were the aberration.

People who think the market will snap back to normal are underestimating how much the Great Recession scared investors, says Ulrike Malmendier, an economist who has studied the effect of the Great Depression on attitudes toward stocks.

She says people are ignoring something called the "experience effect," or the tendency to place great weight on what you most recently went through in deciding how much financial risk to take, even if it runs counter to logic. Extrapolating from her research on "Depression Babies," the title of a 2010 paper she co-wrote, she says many young investors won't fully embrace stocks again for another two decades.

"The Great Recession will have a lasting impact beyond what a standard economic model would predict," says Malmendier, who teaches at the University of California, Berkeley.

She could be wrong, of course. But it's a measure of the psychological blow from the Great Recession that, more than three years since it ended, big institutions, not just amateur investors, are still trimming stocks.

Public pension funds have cut stocks from 71 percent of their holdings before the recession to 66 percent last year, breaking at least 40 years of generally rising stock allocations, according to "State and Local Pensions: What Now?," a book by economist Alicia Munnell. They're shifting money into bonds.

Private pension funds, like those run by big companies, have cut stocks more: from 70 percent of holdings to just under 50 percent, back to the 1995 level.

"People aren't looking to swing for the fences anymore," says Gary Goldstein, an executive recruiter on Wall Street, referring to the bankers and traders he helps get jobs. "They're getting less greedy."

The lack of greed is remarkable given how much official U.S. policy is designed to stoke it.

When Federal Reserve Chairman Ben Bernanke launched the first of three bond-buying programs four years ago, he said one aim was to drive Treasury yields so low that frustrated investors would feel they had no choice but to take a risk on stocks. Their buying would push stock prices up, and everyone would be wealthier and spend more. That would help revive the economy.

Sure enough, yields on Treasurys and many other bonds have recently hit record lows, in many cases below the inflation rate. And stock prices have risen. Yet Americans are pulling out of stocks, so deep is their mistrust of them, and perhaps of the Fed itself.

"Fed policy is trying to suck people into risky assets when they shouldn't be there," says Michael Harrington, 58, a former investment fund manager who says he is largely out of stocks. "When this policy fails, as it will, baby boomers will pay the cost in their 401(k)s."

Ordinary Americans are souring on stocks even though stock prices appear attractive relative to earnings. But history shows they can get more attractive yet.

Stocks in the S&P 500 are trading at 14 times what companies earned per share in the past 12 months. Since 1990, they have rarely traded below that level ? that is, cheaper, according to S&P Dow Jones Indices. But that period is unusual. Looking back seven decades to the start of World War II, there were long stretches during which stocks traded below that.

To estimate how much investors have sold so far, the AP considered both money flowing out of mutual funds, which are nearly all held by individual investors, and money flowing into low-fee exchange-traded funds, or ETFs, which bundle securities together to mimic the performance of a market index. ETFs have attracted money from hedge funds and other institutional investors as well as from individuals.

At the request of the AP, Strategic Insight, a consulting firm, used data from investment firms overseeing ETFs to estimate how much individuals have invested in them. Based on its calculations, individuals accounted for 40 percent to 50 percent of money going to U.S. stock ETFs in recent years.

If you assume 50 percent, individual investors have put $194 billion into U.S. stock ETFs since April 2007. But they've also pulled out much more from mutual funds ? $580 billion. The difference is $386 billion, the amount individuals have pulled out of stock funds in all.

If you include the sale of stocks by individuals from brokerage accounts, which is not included in the fund data, the outflow could be much higher. Data from the Federal Reserve, which includes selling from brokerage accounts, suggests individual investors have sold $700 billion or more in the past 5? years. But the Fed figure may overstate the amount sold because it doesn't fully count certain stock transactions.

The good news is that a chastened stock market doesn't necessarily mean a flat stock market.

Bill Gross, the co-head of bond investment firm Pimco, has probably done more than anyone to popularize the notion that stocks will prove disappointing in the coming years. But he says what is dying is not stocks, but the "cult" of stocks. In a recent letter to investors, he suggested stocks might return 4 percent or so each year, about half the long-term level but still ahead of inflation.

And if America's obsession with stocks is over, some excesses associated with it might fade, too.

Maybe more graduates from top colleges will look to other industries besides Wall Street for careers. Of every 100 members of the Harvard undergraduate Class of 2008 who got jobs after graduation, 28 went into financial services, such as helping run mutual funds or hedge funds, according to a March study by two professors at the university's business school. The average for classes four decades ago was six out of 100.

Of course, those counting the small investor out could be wrong.

Three years after that BusinessWeek story on the "death of equities" ran, in 1982, one of the greatest multi-year stock climbs in history began as the little guys shed their fear and started buying. And so they will surely do again, the bulls argue, and stock prices will really rocket.

Neitlich, the executive coach, has his doubts.

Instead of using extra cash to buy stocks, he is buying houses near his home in Sarasota, Fla., and renting them. He says he prefers real estate because it's local and is something he can "control." He says stocks make up 12 percent his $800,000 investment portfolio, down from nearly 100 percent a few years ago.

After the dot-com crash, it seemed as if "things would turn around. Now, I don't know," Neitlich says. "The risks are bigger than before."

___

Follow Bernard Condon on Twitter at http://twitter.com/BernardFCondon.

Source: http://news.yahoo.com/ap-impact-ordinary-folks-losing-faith-stocks-181042940--finance.html

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Winter storm whips across Northeast

CONCORD, N.H. (AP) ? The death toll from a powerful winter storm that pushed through the nation's midsection into the Northeast has risen to 9.

Officials in Indiana say a man and a woman were killed when the scooter they were riding went out of control on a snowy Evansville street Wednesday and they were hit by a pickup truck.

The storm is expected to drop one to two feet of snow on parts of the Northeast, a day after it dumped a record snowfall in Arkansas and ruined holiday travel plans around the region.

The National Weather Service says the Northeast's heaviest accumulations will be in northern Pennsylvania, upstate New York and inland sections of several New England states.

In coastal areas, the storm is mostly bringing high winds and heavy rain.

Despite the wet weather, no flights are delayed Thursday morning cities like New York, Philadelphia and Boston.

Source: http://news.yahoo.com/storm-whips-northeast-bringing-snow-rain-093047903--finance.html

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Wednesday, December 26, 2012

Randi Zuckerberg Is Just as Confused by Facebook Privacy as You Are

Randi Zuckerberg shared the above photo of her family—including Facebook Czar-in-Chief Mark Zuckerberg—on Facebook. Then it got out into the world, and Randi got all upset about her privacy. Oh, boo hoo, Randi! More »


Source: http://feeds.gawker.com/~r/gizmodo/full/~3/tMwmQeNM9-g/randi-zuckerberg-is-just-as-confused-by-facebook-privacy-as-you-are

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How to start your Day After on the BEST real estate foot-ing

Merry Christmas to All. ?Be Safe ? Enjoy the show showing 5 tips to being prepared in 2013 when it comes to buying a home.

We posted up a great article about if I only had 1 day to sell a home and if that day was Christmas.

How would you?

Top Tips for the Buyers in Real Estate:

Thanks for listening and reviewing our Santa Clarita radio show notes about First Time Buyer requests and needs.

Santa Clarita real estate and community events written about by Connor and Paris MacIvor with REMAX of Santa Clarita CA.? Turning to the most current real estate and housing market trends and news ? they release that information in the form of a Daily Santa Clarita real estate news update. They are also recognized authors on Google Plus and within the Santa Clarita real estate community.



Source: http://blog.paris911.com/2012/12/25/how-to-start-your-day-after-on-the-best-real-estate-foot-ing/

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Write Your Life: Top Blog Posts of 2012

At Write Your Life, we enjoy sharing tips and information to help you get smart about becoming a self-published author. Throughout 2012, our team of bloggers has shared valuable expertise and knowledge to help you succeed. Here, we share a few of our top picks from the year.?

Many authors do all their writing first and think that they can wait to work on plans and goals later, when the book is ready to be released. But in doing that, they?re starting out behind.?Here are five questions to consider before writing and publishing your book.

Stop searching for the Holy Grail of all writing instruction materials and instead build your network of academic pros, literary pros, and colleagues to hone your craft.

Time and patience and inspiration allow great authors to achieve eloquent and emotional introductions. With a little effort, you, too, can craft a strong opening line.

Writers need to write. The learning curve can be tough. Demanding. But it?s important to your craft. If you want to get better, here are some ways to improve.?

Most often, new authors consider the dollar cost of book production as an expense rather than an investment. The distinction, as I see it, is that an investment suggests an anticipated return while an expense may not. And so it should be with your book project.

The time to begin making connections and building relationships for marketing is BEFORE your book is complete. Small, consistent steps make it easy.

Taking the time at the start of your writing journey to consider how you might wrap up your story will become one of the biggest favors you?ve ever done for yourself.

A professional edit is an essential component of a well-produced book. So why do so many authors, particularly self-published authors, skip this vital step? It could be that they do not know what to look for when choosing an editor.

Many think the hardest part of publishing a book is writing it, but that?s the easiest part for most authors. Marketing is equally important. Here are some ideas for generating special market sales.

For strategic authors, identifying an ideal reader ? a target audience, as it's called in marketing ? is an unvoidable and absolutely necessary first step in creating a book that will appeal to a niche market.

If you?re looking to get a commercial or academic publisher, here are the top five things you should include in your book proposal.?

The power of a dollar can go quite far with your book marketing budget. As the co-author of How to Market Your Book For Free, I have learned to use various strategies to market my books while on a budget, through healthy self-competition, for a substantial return on my investment.?

We wish you a peaceful, prosperous, and phenomenal New Yew Year.?

Source: http://writeyourlifeblog.blogspot.com/2012/12/top-blog-posts-of-2012.html

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95% The Central Park Five

All Critics (58) | Top Critics (25) | Fresh (55) | Rotten (3)

Expect your blood pressure to rise during The Central Park Five.

The doc is rife with smart or wrenching or shameful moments. The fresh interviews with the accused, now men, are invaluable.

As grim a portrait of the criminal justice system as can be imagined.

How could this second crime have occurred? The film asks that question but only partly answers it, and in the process it raises an even more troubling one.

"The Central Park Five" is worth seeing, both for the ways it's timeless and for the ways it encapsulates an era.

What's amazing about listening to them speak now, often through tears, is the absence of bitterness.

Puts the crime and the times in sharp perspective.

Burns and company conduct a thorough, riveting investigation that does a far better job of assessing the tragedy than the justice system did two decades before. Of course, hindsight is an advantage we all take for granted.

It's a gripping story that comes in a well-crafted package.

A heartbreaking expose' about a rush to judgment which ruined five, innocent young lives.

Exclusive interviews with former heads of Israel's counter terrorism agency reveal insiders' analysis about the country's policies. Fascinating. Frightening.

"The Central Park Five" is a sobering indictment of racism and vigilante justice, yet it is constrained by a PBS-style deference to the very system it critiques.

You can't help but wonder why this film wasn't made 20 years ago, when it could have saved these men some time behind bars.

What keeps the film from being an impossible downer is the guts and spirit and smart words of the Central Park Five, four of whom, now freed, are interviewed at length.

A miscarriage of justice on this scale would have been tragic had it resulted from an honest mistake - but, as this meticulously researched movie makes clear, honesty had little to do with it.

The [documentary] team builds a solid story from the time of the crime through the release from prison those wrongly accused and railroaded into confessing to a crime they did not commit.

The result is both compelling and infuriating.

The Central Park Five provides background drawn from contemporary media images, including crime scene footage accompanied by a detective's grisly description, as well as reflections by those involved.

Not only gripping and heartbreaking, but terrifying.

No quotes approved yet for The Central Park Five. Logged in users can submit quotes.

Source: http://www.rottentomatoes.com/m/the_central_park_five_2012/

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Obama has long work list to tackle when he returns

FILE - This Dec. 16, 2012 file photo shows President Barack Obama pausing during a speech at an interfaith vigil for the victims of the Sandy Hook Elementary School shooting, at Newtown High School in Newtown, Conn. A review of 2012 media reports by The Associated Press found at least 61 gun-related deaths of American children 12 or younger, not including the children slain at Sandy Hook school. They died in small batches, one or two at a time, in cities, suburbs, small towns, on Indian reservations and, frequently, at home or with parents nearby. (AP Photo/ Evan Vucci, File)

FILE - This Dec. 16, 2012 file photo shows President Barack Obama pausing during a speech at an interfaith vigil for the victims of the Sandy Hook Elementary School shooting, at Newtown High School in Newtown, Conn. A review of 2012 media reports by The Associated Press found at least 61 gun-related deaths of American children 12 or younger, not including the children slain at Sandy Hook school. They died in small batches, one or two at a time, in cities, suburbs, small towns, on Indian reservations and, frequently, at home or with parents nearby. (AP Photo/ Evan Vucci, File)

President Barack Obama looks down as first lady Michelle Obama, left, adjusts his tie before the start of a memorial service for the late Sen. Daniel Inouye, D-Hawaii, at the National Memorial Cemetery of the Pacific, Sunday, Dec. 23, 2012, in Honolulu. Inouye, 88 was the first Japanese-American elected to both houses of Congress and the second-longest serving senator in U.S. history. (AP Photo/Carolyn Kaster)

(AP) ? It's hardly a secret that Barack Obama, like every president no doubt, muses about his ultimate legacy and spot in the presidential pantheon. He approaches his second term confronting tough and shifting challenges that will play big roles in shaping the rest of his presidency and his eventual place in history.

In the coming months, Obama will have to decide where to be ambitious, where to be cautious, and where to buy time.

He draws political strength from his surprisingly easy re-election in a bad economy. It's partly offset, however, by Republicans' continued control of the House, plus their filibuster powers in the Senate.

Some of the big issues awaiting the president's decisions are familiar, long-simmering problems. They include immigration and the need for a tenable balance between taxes, spending and borrowing.

Another issue, gun control, jumped to the national agenda's top tier this month following the massacre of first-graders and teachers in a Connecticut school. And the issue of climate change remains unresolved.

Veteran politicians and presidential historians say it's almost impossible for Obama to "go big" on all these issues. Indeed, it might prove difficult to go big on even one. While some counsel caution, others urge the president to be as bold and ambitious as possible.

"Americans are yearning for leadership," said Gil Troy, a presidential scholar at McGill University.

As a president dealing with policy, he said, Obama has generally failed to give "that visionary, powerful address that we came to know and love and expect in the 2008 campaign."

Rather than let Congress take the lead on big issues, as it did in drafting the 2009 health care overhaul, Obama should be more forceful in pushing new legislation or using his executive powers to bypass Congress where possible, Troy said.

"The gun control issue is a major opportunity for Obama to make his mark on history -- and solve a problem that has frustrated Democrats for decades," he added.

Other presidential historians, however, think Obama is severely constrained by political realities. They say he will have to carefully pick and choose which goals to emphasize in his second four years.

"I see Obama as almost uniquely handcuffed by circumstances," said John Baick of Western New England University. The number of big, unresolved problems facing the nation, coupled with a deeply divided public and Congress, he said, leave Obama with fewer viable options than most presidents have enjoyed.

At best, Baick said, the U.S. government "is a gigantic cruise liner, and the most he can do is keep us from hitting ice bergs."

For instance, Baick said, "if he goes big on gun control, then it's 1994 all over again."

Then-President Bill Clinton pushed an assault weapons ban through the Democratic-led Congress that year, prompting fierce pushback from gun-rights groups. Clinton later would credit the NRA with shifting the House majority to the GOP for the first time in 40 years. However, other factors -- including a House bank scandal -- played big roles, too.

Paul Rego, a political scientist at Messiah College in Grantham, Penn., largely agrees with Baick.

"While President Obama does not face the same cataclysmic events that Abraham Lincoln faced, or that FDR encountered in the form of the Great Depression and World War II, his challenges are many and significant," Rego said in an email.

He said Obama "faces a hurdle that neither Lincoln nor Roosevelt had to overcome during the tumultuous years of their respective presidencies: divided government." Today's Democrats and Republicans differ so sharply about government's proper role, Rego said. He said that Obama's job "is actually harder than that of his most illustrious predecessors."

Politicians of all stripes say Obama's first priority is to resolve the deep partisan divide over tax-and-spending issues, exemplified by repeated impasses over two years that led to this week's showdown on the "fiscal cliff."

An even higher-risk conflict may arise in a few months. Congress again must either raise the federal debt ceiling or see the government default on its loans.

Beyond that, lawmakers and interest groups are watching for signs of how hard Obama might push to restrict firearms and expand illegal immigrants' rights.

Obama said last Wednesday that gun control will be a central issue in his second term. "I will use all the powers of this office to help advance efforts aimed at preventing more tragedies like this," he said of the Sandy Hook Elementary School mass killings.

The president named an interagency task force to recommend anti-violence legislation within weeks. The strategy gives him room to distance himself somewhat from its recommendations if he wants, even though he named Vice President Joe Biden to chair the panel.

Americans' affinity for firearms runs deep, and many political activists think Obama could have more sweeping success with immigration changes.

He won a big majority of Hispanics' votes in both his elections. The trend alarms Republican strategists, who fear their party won't win another presidential election until it repairs its bad relations with Latinos.

With Democrats and Republicans increasingly aware of Hispanics' growing political clout, "this might be an historic opportunity," Troy said.

Chris Dolan, a political scientist at Lebanon Valley College in Pennsylvania, agrees. He said he expects Obama to be "incredibly ambitious on comprehensive immigration reform."

The effort, Dolan said, could "build a lasting Democratic support group. You can't do that with gun control."

Still, opposition to granting citizenship to illegal immigrants runs deep in many circles, especially the Republican Party's base. Bids for "comprehensive immigration reform" have gone nowhere in Congress in recent years.

Several advocacy groups want Obama to make the most of his executive powers to enact measures that don't require congressional action.

The Migration Policy Institute earlier this year made several suggestions regarding immigrants. They included "establishing uniform enforcement priorities," defining "what constitutes effective border control," and "allowing applicants for immigrant visas to file in the United States."

Now that Obama has won re-election, however, the advocacy group wants him instead to push a broader agenda through Congress.

"With the issue teed up for possible action," said Doris Meissner, a former commissioner at the U.S. Immigration and Naturalization Service, antagonizing congressional Republicans with executive actions "would not be politically smart."

The political climate for sweeping immigration changes "is significantly better," Meissner said, "but that does not mean it will happen."

Even with a full plate of challenges and a hostile party controlling the House, she said, "I think Obama absolutely has to go big on immigration."

The White House has declined to detail the president's plans for a second-term agenda. Once the deficit-spending problems known as the "fiscal cliff" are addressed, said White House spokeswoman Jamie Smith, "President Obama looks forward to working on a number of issues that are critical to our future, from immigration to energy, to education and national security direction."

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/386c25518f464186bf7a2ac026580ce7/Article_2012-12-24-Obama%20Options/id-1f20597a94d847e1ac1ab455d001191d

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Tuesday, December 25, 2012

Who's In Charge of Social Media Privacy in a Data-Driven Age ...

The growing consumer use of social media is changing the way companies conduct their own marketing, customer service and innovation. Social media is changing our understanding of the current value for business customers in particular, and very few have gone so far as creating a new definition of customer value.

Questions concerning the respect of privacy on the Internet regularly produce headlines in the news. The modern social network online has been widely criticized for making the personal information of its members? public by default. ?Many users were surprised by noting that their photos and other personal information are now accessible through the network. Users who do not want their profile viewable by everyone were forced to change their own settings to make it private again. Facebook is often central to this debate: the most recent example comes from its new subsidiary,?Instagram.

With the spread of Facebook, Twitter, mobile, and other technology-based modes of communication, experts are questioning the concept of privacy and the very definition of a ?friend.?v The uproar generated by the public disclosure of private messages on Facebook, or the recent theft of LinkedIn passwords triggered an alarm regarding the safety and privacy of these social networks.

The web is not a private space

The web is not a private space ? and even if it had been in the past, it no longer is the case. This is a public space. Web 2.0 has changed the perception of private space, now operating on open and democratic platforms where all users can access and contribute.

Facebook was designed primarily as a private network with the aim to enable communities to communicate with each other. But the fact is that the rise of social networks has become central for the commercial sector as their new communication medium. ?Do not forget: the business model of social networks is, above all, based on advertising. ?And for that, they need to identify fairly accurately each of their millions of users. This is done by collecting as much information on the profiles of the latter, while regularly updating their privacy policies, of course, to reflect a strange and terrifying balance with their business model.

Companies are mining the social web to build a commercial platform, based largely on the collective information you and millions of others provide.? Information posted publicly on blogs, Facebook, Twitter, forums and other sites, whether it?s your profile, photos, interests, hobbies, etc., is a reminder that we need to be aware of what we are posting on social networking sites and to whom we are connected.

More recently, Facebook announced new changes in the parameters of privacy. For the future implementation of additional services, the social network wants to share the personal data of its members with other partner sites. Facebook has not disclosed the list of sites in question, but indicates that this functionality can be blocked by users.

Facebook?s new entity, Instagram, recently?updated its privacy policy?as well, giving itself the right to use your photos in its ads. Not surprisingly, Instagram received huge backlash from users and they were forced to amend the policy.

?The Instagram issue is just the tip of the iceberg.? There is a rapidly growing industry of collecting and selling information on you.? The Internet is forever.? Consumers should be careful who they trust with their private information and the private information of their kids, friends, and friends kids,? says a member of the executive team at Wickr, the secure communication provider company.

?Do you trust the company to use your information in your best interested?? Do you trust the company to keep your information safe from all that want access to the goldmine?? How does the company make money? These are all important questions for intelligent consumers to ask.?Photos of family members, personal experiences, even health histories are not off limits once shared on these platforms,? the Wickr representative added.

It?s all about commercialization

Here is a classic example as how a company takes full advantage of your Facebook personal information for business use. At a conference organized by data warehouse company Teradata?earlier?this month, Nissen Co., LTD, a catalog company used to send 200 million food, clothing, and consumer good catalogs across Japan each year, said it is using Facebook?s user information to better market to its customers and increase sales.

The company analyzes its customers Facebook data based on their life stage and events (single, married, aging parent, birthdays) and then incorporate psychographics into its marketing.

?Consumers now post a huge amount of data about themselves, their activities, and their feelings,? said Shigeru Kakimaru of Nissen?s marketing team. ?We can learn the life background of our customers ? their lifestyle and psychology. We can then target our catalogs accordingly. And we can predict when someone needs a product based on what they say on social media.?

And the importance of social data is applicable to a number of industries, with its ability to provide information so much larger than any sample size we?ve ever been able to compile before Web 2.0. ?Financial services companies such as banks and lenders, also use data mining services from social sites for marketing; hotels, airlines use this service to build specific discount plans; politician use this to engage and influence people and the list will go on and on.

Who?s in Charge of Social Media Privacy?

The answer is people like you and me, who uses social media and often take these services for granted. If a user makes publically accessible their geotagged posts, it is relatively easy to identify their home address, workplace, local shopping center, hobbies and interests, along with places they frequent such as their favorite bars and restaurants.

In many social networks, the default option for posting content is to include location information. ?Hopefully by making users aware of the fact they can be tracked, it will encourage them to take another look at what they share, and with whom.

Our Wickr representative stresses the importance of reading privacy policies very closely, looking for statements of data collection, information sharing and any mention of the ?Under 13 boilerplate.? These terms legally allow the company to share and even sell your personal data.

In addition, you can determine whether you want to go public or private with your social media profiles, eliminate people and sites from your social networks that you don?t need or want to represent your interests; pay attention to your friends, invites, and connection requests; limit the sharing of personal and location information via social networks to people you consider your friends; and disable the geotagging of photos in applications like Facebook and Twitter.

We?re going to begin to see people ask themselves questions like, ?How much information do I want to share about myself? How much do I want to be connected to others?? and start to manage these outlets more effectively.

?There are solutions to these deep personal data grabs, and we recommend consumers don?t continue using apps and programs that are turning personal identities and data into company gains. The increase in consumer backlash and concern is driving the rapid adoption of encrypted messaging platforms, like Wickr, and causing consumers to take a deeper look at private communications, a universal human right very important to free society,? advised Wickr team.

It comes back to whether or not social networks are really changing our personality. The most proactive approach moving forward is to encourage a culture of self-responsibility and education, where they are aware that the more information they give up the less privacy they have.

Source: http://siliconangle.com/blog/2012/12/24/whos-in-charge-of-social-media-privacy-in-a-data-driven-age/

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